A customer’s attention has been a rare commodity since long before the term “attention economy” entered the business lexicon. Wherever consumers are online, providers from all sectors are competing to get noticed. Staying visible is the name of the game, but it is becoming increasingly difficult as digitalization advances and delivers an ongoing clamor from […]
How insurers can stay visible in a crowded field Read More »
Insurtechs are the driving force of this evolution,2 and investors are taking note. Venture capital (VC) investment has grown faster than the more mature private-equity or public-markets funding. In 2021 alone, the total amount of VC invested in insurtechs surpassed $11 billion, double the amount invested in 2020.3 In addition, private-equity investors are increasingly looking to invest
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As mobility evolves, forward-thinking European motor insurers can update their business approaches to serve climate-conscious, tech-savvy customers. The traffic turnaround In 2021, European policymakers significantly enhanced their efforts to reduce transportation emissions. By the European Green Deal, companies have committed to cutting CO2 emissions from passenger cars by more than half by 2030, compared with
Are insurers ready for the future of mobility? Read More »
